retail signage
moosejaw
Moosejaw Retail Signage
Directed the development of an in-store signage system that translated Moosejaw’s distinct brand voice into a cohesive physical retail experience.
Established a modular framework that allowed for consistent communication across locations while maintaining the flexibility needed for promotions and evolving messaging.
Aligned visual design, tone, and messaging to create a more immersive and differentiated retail environment.
Improved in-store brand clarity and customer engagement by ensuring every touchpoint contributed to a unified and recognizable experience.
/ Art Director & Producer
